Merry Christmas and a Happy New Year!

A very successful PROAD-year is coming to a close and Santa Claus is approaching your chimneys. Time to say „Thank You“: To all our customers, partners and suppliers for the great cooperation and your trust in PROAD.

read more

My Favourite Campaigns: Christmas Edition

Stefan Dörrstein

With 25 years of experience in the agency scene our founder and CEO Stefan Doerrstein regularly evaluates noticeable ad campaigns from all over the globe. Today it gets Christmassy:

read more

Smart in 60 seconds! Today: the forecast

Smart in 60 seconds

A new episode of our series in “The Agency Blogger”. Here we regularly explain the most important terms of agency controlling in a short and sweet, but practical manner. Today: the forecast.

read more

We’re expanding our services: Strategic partnership with Stripe OLT

Stripe OLT

PROAD is expanding its services in the UK: A new partnership with IT-consultants Stripe OLT makes that possible.

read more

Smart in 60 seconds! ABC-Analysis

Smart in 60 seconds

New week, new term: Today we are continuing with our new series: “The Agency Blogger”. Here we explain the most important terms from agency controlling in a short and sweet, but practical manner. Today: The ABC analysis.

read more

My Favourite Campaigns: Come Out of Nowhere by Nike

Stefan Dörrstein

My favourite campaign is once again a sports-focused campaign. This time, it’s not about athletics or MMA, it’s about basketball. But once again, it’s about more than just the sport – it’s about paying respect to athletes. That is what ...

read more

My Favourite Campaigns: Blind Fighter by iD Mobile

Stefan Dörrstein

A new category on “The Agency Blogger”: With 25 years of experience in the agency scene our founder and CEO Stefan Dörrstein will now regularly evaluate noticeable ad campaigns from all over the globe.

read more

My Favourite Campaigns: Gatorade’s Olympics Campaign

Picture Stefan Dörrstein

A new category on “The Agency Blogger”: With 25 years of experience in the agency scene our founder and CEO Stefan Dörrstein will now regularly evaluate noticeable ad campaigns from all over the globe.

read more

Smart in 60 seconds! Today’s bonus systems

Smart in 60 seconds

The latest instalment in our series “The agency bloggers”. Here, we regularly explain key terms of agency controlling in a brief, concise and hands-on manner. Today, we’ll talk about bonus systems.

read more

Smart in 60 seconds! Today’s break even point

Smart in 60 seconds

Our “The Agency Blogger” series continues. Here, we regularly explain key terms of agency controlling in a brief, concise and hands-on manner. Today’s break even point.

read more